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Which of the following describes how a library might use data mining?
Select TWO answers.
By purchasing software that gathers data and predicts trends in the most popular genres without any extra programming, the library can purchase the books that people will want to read.
Using individual user data, the library can send out individualized text messages to library patrons who have long overdue books.
By comparing the number of checkouts and the number of people who register for events, the library could determine if scheduled events affect the number of books checked out.
Using data collected at checkout, the library could determine what kind of books each demographic tends to enjoy and create advertisements targeting those groups of library patrons.