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AP® Human Geography

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Social Media Networking Analysis

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Ever heard of social networking analysis? Every time you post something publicly on social media, companies have access to it. Some even map the words you use and compare them to other posts around the world to draw conclusions or develop better marketing tools.

Thinkbig. Narrative Network of US Election 2012. Digital image. Wikimedia. N.p., 1 May 2015. Web. 2 Dec. 2015.

Look at the social networking narrative analysis of the 2012 Presidential election. According to the graphic, if one voter posted about Republicans, _______________ voters would be the first to respond.

A

Perry

B

Gingrich

C

Cain

D

Romney

E

Obama