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Which of the following describes how a library might use data mining?

Select TWO answers.

A

By purchasing software that gathers data and predicts trends in the most popular genres without any extra programming, the library can purchase the books that people will want to read.

B

Using individual user data, the library can send out individualized text messages to library patrons who have long overdue books.

C

By comparing the number of checkouts and the number of people who register for events, the library could determine if scheduled events affect the number of books checked out.

D

Using data collected at checkout, the library could determine what kind of books each demographic tends to enjoy and create advertisements targeting those groups of library patrons.

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